Deikho Pakistan’s Leading Digital Content Platform

A leading Digital Content Platform in Pakistan
Dekho team is creating quality content for diverse categories for the last decade. Pakistan’s Leading content producers were planning to make their digital presence to explore the potential hubs in the market. The paradigm shift and trending of audience behavior towards the OTT channels have made many production houses and content creators adopt cutting-edge technology in the OTT sector. They realized it earlier and set a mission to become the
first mover and leader in the local OTT industry of Pakistan. As they are offering premium content, so they needed optimal, premium, and feasible technology to cope up with their requirements.

Joining Hands With Technological Partner

Exploring a potential company for technology acquisition was a challenging as choosing a right platform was not easy. Through several meaningful meetings with our team, they were satisfied enough to take a chance. Our existing clientele and strong presence in the market contributed them to rely on us and they never regret their choice. We didn’t only provided them a solution but also guided them about the right monetization models to enhance their revenue. They were also looking for potential content producers to join them as a partner so they can publish content on Over The Top tiers

Technological and Digital Support
They wanted to focus on the core aspect of the business while depending on right technological partner to manage the tech areas and support their business plans. Vodlix solution help them to enjoy digital presence and improve performance through an optimal OTT technology. They believe that partnership with Vodlix helped us to discover the new horizons of the potential markets in Pakistan’s media sector. By being the leader in the local OTT industry, we have met our goals to bring the paradigm shift in the media and broadcasting industry of Pakistan. They have witnessed a tremendous amount of growth in their viewers and turnover since then. Now, many other broadcasters are planning too to make their online presence.
It was helpful and fruitful experience for them to extract content creators and production  houses into their platform.
Key Success Factors of Deikho & Vodlix Venture :
  • Fully customized  and aesthetic interface for all the applications
  • Mobile applications to compliance with the modern trends in market
  • Combination of Subscription based model and Free content to attract audience
  • Adaptive Bitrate Streaming to compensate the video quality according to the bandwidth speed