10 Best OTT Service Providers for video creator in 2023

Vodlix's Partner Portal provides insights for businesses, optimizing video content strategies, unlocking competitive advantages in the online video landscape.

By Edward Cullen

October 11th, 2023

10 Best OTT Service Providers for video creator

How to choose the right OTT platform?

When exploring different options among OTT service providers for creators seeking to monetize their video content, it’s important to keep a few considerations in mind:

How to choose right OTT Platform

1. User-friendly/Simplicity

To set up a new platform for streaming content, you must prioritize simplicity and efficiency. It's essential to look for a solution that doesn't require you to have extensive technical skills or knowledge. Find a platform that offers a user-friendly interface and clear instructions, allowing you to set up and start streaming without any hassle. The ideal solution would offer a streamlined setup process that will help you step by step through the necessary configurations. Tasks such as connecting your streaming equipment, configuring your audio and video settings, and integrating any necessary software or applications might be included for assistance.

By choosing a platform with a simple setup, you can save valuable time and resources, allowing you to focus on what matters most: creating and sharing your content with your audience. So, make sure to look for simplicity and a solution that makes it effortless to get your streaming platform up and running. OTT solutions like Vodlix are very user-friendly, especially for beginners. Try Vodlix now!

2. Variety of Monetization Models

It's important to assess whether the platform you prefer offers the necessary tools for monetizing your content effectively. If your goal is to launch a video subscription site like Netflix, you'll want to ensure that the platform supports subscription models (SVOD). This means having the ability to create different subscription packages, set subscription prices, and manage member access.

In addition to subscription models, a robust platform should also provide options for monetization through rentals, transactional, or pay-per-view models (TVOD). This flexibility allows you to offer various pricing options to your audience, catering to their preferences and expanding your revenue streams. For example, you might have some content that you want to sell only as premium content which can be purchased one time. By having these monetization models easily available on your chosen platform, you gain greater control and flexibility in generating revenue from your content.

It helps you to expand your income streams and cater to different audiences who may have varying preferences for accessing and supporting your content. So, as you evaluate platforms, be sure to choose a solution that offers robust monetization tools, including support for subscriptions, rentals, ad-based content, and pay-per-view options. This way, you can effectively monetize your content and create sustainable revenue streams for your streaming platform. Vodlix is a one-stop solution offering monetization models that add value to your content. 

3. Optimal Viewer Experience

When it comes to audience expectations for an OTT (Over-The-Top) platform, a seamless and high-quality streaming experience is key. This means that your platform should prioritize low-latency streaming, ensuring minimal delays between the content being streamed and the viewer receiving it. Additionally, top-tier video hosting is important to ensure that your content is delivered smoothly and reliably.

To meet audience expectations, it's crucial to implement robust video quality optimization techniques. This helps to ensure that your viewers can enjoy the best possible video quality, regardless of their internet connection or device capabilities. Another important aspect is making sure that users can easily discover content on your platform. A user-friendly interface, intuitive search options, and personalized recommendations can go a long way in helping viewers find the content they love.

In today's multi-device world, it's also essential to provide a responsive application that is compatible with various devices, operating systems, and web browsers. This allows your audience to access your content seamlessly, whether they are using a smart TV, mobile device, or computer. By considering and implementing these features, you can create an OTT platform that meets and even exceeds audience expectations, providing a delightful streaming experience for your users. 

4. Marketing Strategies

A good OTT solution can help manage content promotion and attract viewers to your platform. A top-notch OTT platform should offer giveaway funnels that allow you to run exciting promotions and contests. This can help generate buzz and attract new viewers to your platform.

Intelligent Email Automation also plays an important role. You can send personalized and targeted emails to your subscribers. This helps you engage with your audience effectively and keep them updated about your latest content offerings. Additionally, other marketing strategies may include community engagement tools with which you can build a community around your platform that is essential for long-term success. Look for an OTT solution that offers community engagement tools such as live chat, forums, and social media integration. These features encourage viewer interaction and help foster a sense of belonging. 

Besides this, retaining viewers is just as important as attracting new ones. A superior OTT solution should include retention strategies such as personalized recommendations, exclusive content, and loyalty programs. These features keep your audience engaged and coming back for more. So, when searching for an OTT platform, keep these features in mind to ensure that you have the tools necessary to streamline content promotion and attract viewers to your platform.

5. 24/7 Customer Support

Good customer support is essential when using any OTT solution. Evaluate if your chosen solution offers one-on-one consultations, email support, FAQs, and community forums to seek assistance from real individuals. These support services ensure you can get help with platform features and address any questions or concerns you may have. This also helps your customers ensure security for their platform. 

6. Customization Options

When selecting an OTT solution, it's important to choose one that provides you with the flexibility to customize the appearance and user experience of your website and applications. It offers you brand consistency to align the look and feel of your OTT platform with your brand identity. You can incorporate your logo, brand colors, and typography, ensuring a consistent brand experience throughout your platform. Not only this but also User Interface (UI) Personalization. You can tailor the UI of your website and applications to meet the preferences and needs of your target audience. You can arrange content sections, navigation menus, and widgets in a way that resonates with your viewers. Try Vodlix for custom themes or a theme of your own choice!

A good OTT solution should offer responsive design capabilities. This means that your website and applications will automatically adapt to different devices and screen sizes, such as smartphones, tablets, and desktops. Additionally, customization can extend beyond just appearance. Look for an OTT platform that allows you to add custom functionalities and features to your platform. This could include integrating third-party tools, implementing advanced search options, or adding social sharing capabilities. 


Make sure the OTT solution you choose has the capacity to support your expanding audience. Confirm that it utilizes a strong Content Delivery Network (CDN) that can effectively deliver large amounts of content to a worldwide viewership.

10 Best OTT Solutions in 2023

1. Vodlix

Vodlix stands out as the fastest and premium VOD OTT platform, making it a key player in the streaming industry in 2023. A cutting-edge VOD (Video on Demand) and OTT (Over-the-Top) platform designed to empower content creators, media companies, and entrepreneurs to launch and manage their streaming services effortlessly. Here are some compelling factors to take into account:

  • They provide branded OTT applications for leading streaming platforms.

  • Their dedicated customer support is available to assist with the launch and expansion of your business.

  • They ensure a smooth and uninterrupted viewing experience.

  • They provide customization choices and website builder templates to facilitate the swift creation of a branded website.

Sign up for Vodlix 14-day free trial

2. Webnexs VOD

Webnexs VOD offers a comprehensive video-on-demand platform, empowering businesses to launch their streaming services quickly with advanced customization. Here are a few factors to consider:

  • Provides an extensive array of broadcasting channels.

  • Offers flexible monetization techniques.

  • Delivers a comprehensive set of streaming features.

3. Muvi

Muvi provides an end-to-end OTT platform, allowing users to build and manage their streaming platform effortlessly, complete with monetization options. A few reasons to consider:

  • Offers robust customization features.

  • Provides audio streaming services.

  • Simplifies ad monetization.

Wowza's robust streaming solutions cater to both live and on-demand content delivery, ensuring high-quality, reliable streaming experiences for audiences. Here are a few reasons to consider:

  • A platform that is conducive to developers.

  • Provides a comprehensive 30-day free trial with all features.

  • Supports a diverse array of live events.

  • High-level security features.

5. Brightcove

Brightcove is a leading OTT platform trusted by media organizations globally, offering cloud-based solutions for seamless video content delivery and monetization. Here are a few reasons to consider:

  • Provides advanced video analytics.

  • Facilitates server-side ad insertion.

  • Offers a premium video platform.

6. Dacast

Dacast is a versatile streaming platform that specializes in live and on-demand streaming, serving businesses with top-notch video hosting and monetization capabilities. Here are a few factors to consider:

  • Competitive starting pricing.

  • Provides complete API access.

  • Remarkable live streaming capabilities.

7. Kaltura

Kaltura offers an open-source video platform with extensive customization options, making it a popular choice for educational institutions and enterprises. Here are a few reasons to consider:

  • A video platform that is open-source.

  • Incorporated Learning Management System (LMS).

  • Artificial intelligence-powered tools for video marketing.

8. IBM Watson Media

IBM Watson Media provides AI-powered video solutions for businesses, enhancing content discovery and viewer engagement through intelligent insights. Here are a few factors why:

  • Provides a dependable and expandable infrastructure.

  • Utilizes Watson AI technology to boost performance.

  • Expand audience outreach.

9. JW Player

JW Player is a renowned video platform known for its player technology, offering customizable video players and robust streaming solutions. A few reasons to consider:

  • Features a fast HTML5 video player.

  • Ideal for sports organizations.

10. Vimeo OTT

Vimeo OTT enables content creators to launch their branded streaming services effortlessly, providing monetization tools and audience engagement features. A few factors to consider:

  • Enables you to begin without any monthly charges.

  • Includes an integrated video editor.

  • Provides a variety of monetization alternatives

Final Verdict

Are you looking for a high-quality streaming service all in one place? Vodlix is the answer! With Vodlix, you get a fully integrated platform that guarantees fast and secure video solutions. Whether you prefer the cloud or on-premise deployment, Vodlix has got you covered. With a wide array of streaming features, Vodlix is your ticket to success in the streaming industry. Don't miss out - try Vodlix today!