Features
Content Lists

The Rows Are Your Shop Window

Every row on your home screen is a decision about what your audience sees first. Content lists are how you make that decision, hand picking a row or letting one build itself, then ordering the whole page without touching a line of code.

Create Your Free Account See Our Pricing

A Catalogue Is Not a Storefront

Uploading your library gets you a catalogue. What turns it into a service people come back to is the order things appear in. A viewer landing on your home screen sees perhaps three rows before deciding whether this is worth their evening, and what sits in those rows is worth more than anything buried four scrolls down. Content lists are the mechanism for that. Each one is a row, you decide what goes in it and where it sits, and the whole arrangement is editable by whoever runs your programming rather than by whoever can deploy code.

Hand picked, or self building

A manual list holds exactly the titles you put in it, in exactly the order you set. A dynamic list fills itself from rules, so a row like Recently Added stays current on its own and nobody has to remember to update it.

Grouped by where they appear

Lists belong to a group, and a group is a place. One group holds the rows on your home screen, another the rows on a category page. Move a list between groups and it moves across the storefront.

Switch a row off, keep the row

Every list carries its own active flag. A seasonal row can go dark in February and come back in December with its running order intact, instead of being rebuilt from memory every year.

The Same Rows on the Television

Your TV apps read the same lists as the web, so a row you build once appears in the living room without a second piece of work. On a ten foot screen the ordering matters even more than it does on a laptop, because scrolling costs a press of the remote rather than a flick of a finger. Groups become the tabs across the top, lists become the rows beneath them, and the running order you set in the back end is the running order a viewer meets from the sofa.

And on the Phone

The same rows stack into your mobile apps, reflowed for a narrow screen but in the order you chose. Because every surface reads one set of lists, a change made on a Tuesday morning reaches the web, the phone and the television together, and there is no version of your storefront that quietly disagrees with the others.

Where the Rows Get Arranged

Everything a viewer meets on the storefront is arranged here. Each row shows whether it is curated by hand or filling itself from rules, whether it renders landscape or portrait, and whether it is currently live, and rows are dragged into order with the change saving as you drop it. Nothing about that requires a release, which is the entire point: the person who decides what leads the home page on Friday is the person who programmes it, not the person who deploys.

Programming, Not Publishing

The point of all this is that merchandising becomes a daily act rather than a development ticket. Push a new release to the top of the home screen the morning it lands. Build a row around a season, a director or a mood and retire it when it stops earning. Put a sponsored row where it will actually be seen and price it accordingly, which is where content lists meet your advertising. Give a row of your own to whatever continue watching surfaces, so returning viewers land on something they have already started. Then read your reports to see which rows people actually play from, and rearrange next week on the strength of it.

Frequently Asked Questions

Have questions about taking advantage of this limited-time offer? Check out the FAQ for answers.

What is a content list?

A content list is one row of titles on your storefront. You create the list, decide which videos or series belong in it, and it renders as a row on the web, in your mobile apps and on your TV apps.

What is the difference between a manual and a dynamic list?

A manual list contains exactly the titles you add, in the order you arrange them, which is what you want for anything editorial. A dynamic list populates itself from rules, so a row like Recently Added or a genre row keeps itself current without anyone maintaining it.

How do I control the order rows appear in?

Each list carries a sort position within its group, so you decide which row sits at the top of the page and which follows it. Reordering is a change to that value rather than a code change.

What is a content list group?

A group is a placement. The rows on your home screen belong to one group, the rows on a category page to another, and moving a list between groups moves where it appears on the storefront.

Can I take a row down without deleting it?

Yes. Lists and groups can both be deactivated rather than removed, so a seasonal or campaign row can be switched off and brought back later with its contents and ordering untouched.

Do the same lists appear on every device?

They do. The web storefront, the mobile apps and the TV apps all read the same lists, so a row you build once appears everywhere and an edit reaches every surface at the same time.

Who needs access to change the rows?

Whoever runs your programming. Building and reordering lists happens in the admin area, so merchandising your home screen is an editorial task rather than something that waits on a release.