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Countdown and Premiere: Scheduled Releases for Streaming Platforms

Give a title its release time and it appears everywhere at that instant, with no one waiting to press a button.

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Vodlix title page on a laptop and a phone showing a film coming soon, premiering 20 December

A Release Is a Moment, Not an Upload

Vodlix countdown and premiere treats a release as a moment rather than an upload. A film that quietly appears in the catalogue is just a file; a film that arrives at eight on Friday, when people knew it was coming, is an event. Anticipation is the cheapest marketing there is, and a scheduled premiere is how you create it. For OTT operators, turning releases into events raises first day viewing and gives every launch a reason to be talked about.


Scheduled release

Set the exact moment.

Everywhere at once

Web, mobile and TV together.

Build anticipation

A countdown to the drop.

Diagram: a release date and time publishes a title on web, mobile apps and TV apps at the same instant

Scheduled Release on Every Screen at the Same Instant

Give a title its release date and time in Vodlix and it appears on web, mobile apps and TV apps at that exact instant. There is no early publish by accident, no one waiting to press a button at the right moment and no delay on one platform while another goes live. Scheduled release is handled by the platform, not by a person watching the clock. Simultaneous release everywhere is what makes a premiere dependable.


Vodlix mobile title page with a Coming soon badge and the 20 December release date

A Countdown Viewers Can See

Vodlix can show a countdown on the title page before a premiere, so viewers know exactly when the title drops. A visible countdown turns a release into a moment viewers plan to be there for, and it builds anticipation in the days before launch. The countdown appears across devices and switches to playback when the release time arrives. Visible timing is what converts interest into an appointment.


Reliable Release Timing You Can Promote

Because Vodlix releases content precisely on schedule, you can promote a release date with confidence and let anticipation do the marketing work. Trailers, social campaigns and email announcements can all point to the same date and time, knowing the platform will deliver. Reliable timing also makes preorders possible, since customers receive access exactly when promised. Trustworthy scheduling is the foundation of event driven releases.


Diagram: trailers, social and email point to one date, the release arrives on schedule, and viewers get access exactly when promised

Frequently Asked Questions

Have questions about taking advantage of this limited-time offer? Check out the FAQ for answers.

How do I schedule a release on Vodlix?
Give a title its release date and time in the Vodlix CMS. Vodlix publishes it automatically at that exact minute across web, mobile and TV apps, with no manual step on the day.
Does a Vodlix premiere release on every screen at once?
Yes. A scheduled Vodlix release goes live on the website, mobile apps and TV apps at the same instant, so no platform receives the title early or late.
Can viewers see a countdown before a premiere?
Yes. Vodlix can display a countdown on the title page showing exactly when the title drops, which builds anticipation and turns the release into a moment viewers plan for.
Can a scheduled title publish early by accident on Vodlix?
No. Vodlix scheduled release removes manual publishing entirely, so nothing goes live before its set time and no one has to watch the clock.
Why schedule a premiere instead of uploading quietly?
A known release time creates anticipation, which drives far more first day viewing than a quiet upload. Vodlix Countdown and Premiere turn a release into an event you can promote.
What state is a title in before its premiere?
It sits as a draft. Everything is in place, the media, the artwork, the rating, the territories and the pricing, and none of it is visible to viewers. That is deliberate, because the alternative is preparing a launch in something half configured and hoping nobody stumbles onto it early.
Does scheduling work alongside country restrictions?
It does, and the two sit on the same screen. A title can go live at a set time only in the countries you have licensed it for, which is how most rights deals are actually written. Holding the window and the territory together is what keeps a licence from becoming a note in somebody's diary.
What happens if I need to move a premiere?
You change the date. Because nothing is published until the moment arrives, moving a launch forwards or backwards is editing a field rather than unpicking something that has already gone out. That is the practical advantage of scheduling over publishing manually and hoping the plan holds.