The top of your home page is the most valuable space you own. Editor Picks is where you choose what fills it, whether that is a hand picked hero, a section filled automatically from your categories, or a mix of films, series, episodes and live channels.
Recommendations are very good at working out what somebody is likely to finish and completely incapable of knowing what you spent a year acquiring. Those are different jobs. Further down a home page, letting behaviour decide the order is usually right, because a viewer knows their own taste better than you do. At the very top it is usually wrong, because the first thing anybody sees should be the thing you are actually trying to launch. Editor Picks exists for that. It is the part of the home page where a person makes the call, and it sits deliberately apart from the rows that arrange themselves, so that a premiere you have paid to promote is never buried under whatever happened to be popular on Tuesday.
Drag rows into the order you want and the arrangement saves itself. No numbering scheme to maintain and no save button to forget, which is what makes people actually keep it current.
Populate a section from your own categories and tags instead of choosing every item. Useful for a section that should always reflect a genre rather than a decision somebody made once.
A section can carry videos, a whole TV show, individual episodes and a live channel side by side, because the thing you want to lead with this week is not always the same kind of thing.
The choice is usually presented as picking everything by hand or handing the whole thing to a machine, and in practice you want both in different places. Populate fills a section from the categories and tags you already use, which means a section defined as your documentaries stays accurate as you add documentaries, without anybody revisiting it. That is the right answer for a section whose meaning is stable. A hero that leads with next Friday's premiere is the opposite case, and that one you choose. Because both live on the same screen, moving a section from one approach to the other is a decision rather than a rebuild. The rows further down the page are covered under content lists, and the categories that make automatic filling possible sit behind content search.
Every item in a section shows how it is monetized, so a free title, a rental and something behind a subscription are distinguishable at a glance while you are arranging them. This matters more than it looks. A home page that leads with four titles a free viewer cannot watch is a home page that teaches people your service is not for them, and the only way to avoid building one by accident is to be able to see the mix while you work. The same view shows whether each item is actually published, which is how you avoid promoting something that is still a draft. How those models are configured is described under monetization models, and the plans behind them under subscriptions.
What you arrange here is what people meet on the website, in the apps and on television, because all of them read the same sections rather than each having a home page somebody maintains separately. That is the difference between changing your front page and changing it three times and hoping they agree. It also means a promotion can go live everywhere at the same moment, which is what makes it worth coordinating with a campaign at all. The television layout is described under TV apps and the phone under mobile apps, and what any of it achieved is readable in reports and analytics.
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