A spotlight for what you are promoting, categories for browsing by mood and a full listing of everything, sorted the viewer's way.
Vodlix movies and videos listing is built around the three kinds of viewer who arrive at a catalogue, each needing a different way in. Dumping every title on one page with a search box serves only the viewer who already knows what they want, and abandons the one browsing by mood and the one who came from an advert. Vodlix provides a spotlight, categories and a full listing, so each type of viewer finds a route that works. For OTT operators, listing design directly affects how many visits turn into plays.
Lead with what you promote.
Browse by mood or genre.
Everything, sorted their way.
The Vodlix spotlight serves the viewer who arrived from advertising or a shared link. Someone who came for a specific advertised film wants that film in front of them immediately, not alphabetised among thousands of titles. Spotlight placements put promoted content at the top of the listing, on web, mobile and TV, so marketing spend leads directly to the intended title. What you are pushing is what the ad driven visitor sees first.
Vodlix categories serve the viewer browsing by mood. Someone who wants something funny tonight will not type that into a search box, but they will open a comedy category. Categories let a mood find its match by genre, theme or collection, with artwork that helps the decision. Well structured categories turn undirected browsing into a play, which is where a large share of viewing sessions begin.
The Vodlix full listing serves the completist and the viewer who knows the catalogue well. It shows everything, sorted the way people actually think about a library: by title, release date, popularity or recent additions. Sorting and filtering let viewers work through the whole catalogue on their own terms. A complete, well sorted listing gives confident viewers direct access without forcing them through curated rows they do not need.
Have questions about taking advantage of this limited-time offer? Check out the FAQ for answers.